What's Good for Women

Is Good for the World

Women are a driving force behind agricultural productivity in developing countries, but inequality keeps female farmers from thriving. Fair Trade inspires change, and you can be part of the solution. For every Fair Trade CertifiedTM product you buy, you’re helping to uplift women in the workforce and improve entire communities.

Women in farming face:


  • Backbreaking work without pay
  • Discrimination and harassment
  • Inability to own land
  • Lack of childcare

Women produce
more than
50% of the world's food,
yet own only
2% of the land.

Fair trade provides women with:


  • The ability to earn & save money
  • A voice in the community
  • Maternity leave and childcare
  • Microloans to start businesses

When women are empowered, communities thrive:


  • Increased family income and greater productivity
  • Investment in schools, clinics & nutrition
  • Educational opportunities for girls

What is Fair Trade?

Fair Trade USA

Buying Fair Trade ensures that you’re getting quality products and the people who grow, sew and craft them get a fair deal for their hard work. In fact, your everyday purchases can help farmers and factory workers in 70 countries work in safe conditions, earn extra money to invest in their communities and improve the lives of their families.

These additional funds are called Community Development Premiums, which are invested in much needed projects like schools, wells, and roads. Fair Trade also helps protect the environment through sustainable farming practices and by restricting GMOs and harmful pesticides. Child labor is also strictly prohibited, helping kids stay in school and build bright futures.

Look for the Fair Trade CertifiedTM label on thousands of products—from coffee and chocolate to apparel and home goods— in stores where you regularly shop.

Celebrate Mother's Day the Fair Trade Way

Through this job and the Fair Trade premium, we can sustain our children and help them grow. We hope you’ll give our organic bananas to your own kids, too!
Carmen Ortega and Jennifer Coronel
Mothers and Banana Harvesters, Ecuador
I didn’t have the option to pursue an education when I was growing up, but Fair Trade has given me the ability to open the doors of education to others.
Estrella Formento
Mother of 13 and Coconut Farmer, Philippines
My husband can't work anymore, but I try to do my best. At least we have stable prices and credit benefits from Fair Trade that allow us to be more at peace.
Clara Alberca
Sugar Farmer, Age 70, Peru
Growing coffee is hard work, but it is work that I love because it helps me improve the lives of my children.
Mukantelina Soline
Mom & Coffee Farmer, Rwanda
When women in my community realize that they can contribute more to the success of their family, they get excited.
Kyomugisha Joy
Mom & Tea Farmer, Uganda
I want everyone to know and feel the beauty of cacao, its traditions. It is my heritage that I want to pass on to my children.
Guadalupe Intriago Mera
Mom & Cocoa Farmer, Ecuador
We are hoping to get a home in the new housing complex. We dream of having a roof over our heads that we know is ours.
Luz Sisa
Mom & Flower Farmer, Ecuador
I'm very grateful for Fair Trade because it has allowed me to send my son to a better school so he can get ahead in life.
Carmen Pucuji
Mom & Flower Farmer, Ecuador

Send a Mother's Day Message

Sign this virtual Mother's Day card to show your appreciation and support for the many moms around the world who grow and sew the goods we love.  After you leave your message, you'll be entered to win the ultimate Mother's Day prize pack to share with your mom (or keep to yourself, we won't tell!).

Fair Trade in Your Community

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